AgriDunya, a Karachi-based B2B marketplace startup for agricultural supplies, raised an undisclosed amount in pre-seed funding from Nama Ventures.
Elevator Pitch: Authentic agricultural supplies delivered on demand.
Make me care: Agriculture plays a huge role in Pakistan’s economy.
Valued at $70 billion, it contributes 19% of GDP and employs about 42% of the country’s workforce.
An essential part of the country’s GDP and growth is provided by agriculture and supporting industries.
Input materials such as fertilizer, chemicals, micronutrients, and machinery account for $4 billion of the total market.
Tell me more: Market conditions are further intensified by inefficient input use and a lack of knowledge about modern farming.
AgriDunya wants to help solve these problems.
It provides a platform for sourcing and supplying the right products and teaches farmers how to use products to increase output effectively.
You should know: AgriDunya was founded in 2021 by Ameet Tarbani, Faiq Hasnain, and Rahul Dembani.
Zoom out: AgriDunya is working on creating an efficient supply chain for agricultural input products. It promises authentic products at better prices and on-time delivery.
According to its website, it has 6,000+ users and over 100 products.